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Social Content
Creative Producer

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A seasoned multi-hyphenate creative focused in production management, directing, and producing.

Experienced in commercial content to unscripted television, factual entertainment, social content & strategy and live event production.

Nelly has a team of award-winning crew; cinematographers, shooter / editors, VFX and motion graphics as well as a stellar reputation for a seamless, well maintained production (and budget!)

Nelly Rodrigues

Ray-Ban
Spotify
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SOCIAL CONTENT

2024

UPCOMING (Content Producer) | Warm Street

UPCOMING (Content Producer) | Warm Street

UPCOMING (Content Producer) | Warm Street

UPCOMING (Content Producer) | Warm Street
UPCOMING (Producer) | Born Social

UPCOMING (Production Manager) | Park Village
 

Andrea Di Giovanni "POWER" EP (Director / Producer) | BMG Production Music
Ray-Ban Pulse Tour x Homebass (Bristol) (Content Producer) | Warm Street
Ray-Ban Pulse Tour x Homebass (London) (Content Producer) | Warm Street
Strongroom Bar & Studios (Content Producer) | Strongroom

Nike Wellness Festival (Production Coordinator) | Warm Street
​​

2023
Queen Charlotte's Global Orchestra starring Alicia Keys (Assistant Producer)​ | Warm Street
Edgard and Cooper x Dr Alex George (Producer) | Boat Studios
"The Enigma" starring John Cena for Overwatch 2 (Production Manager) | Park Village
Barbie x Lush starring Eliza Rose (Production Coordinator) | Warm Street
Nike Wellness Festival (Production Coordinator) | Warm Street
Dove for Ogilvy [unreleased] (Production Consultant) | Park Village

LIVE EVENT / ACTIVATIONS

2024
Trans Skate Nite with Transkaters & Hop Kingdom (Producer) | Trans Creative Collective

2023

Queen Charlotte's Orchestra: live at Covent Garden (Producer) | Warm Street
Queen Charlotte's Orchestra: live at Liverpool One (Producer) | Warm Street

DIGITAL / COMMERCIAL

2023

Capital One Summer 2023 Internal Corporate Sizzle (Production Manager) | LSK Productions

 

2022
“Deep Issue Massage” by Munya Chawawa EP4 + 5 (Production Assistant) | Munz Made It

 

2021 - 2023
(Production Assistant) | GLOBAL MEDIA AND ENTERTAINMENT
CAPITAL X NOWTV - MANIFEST | CAPITAL X BARCLAYCARD | HEART X BACK TO THE FUTURE MUSICAL | HEART X CORNETTO | HEART X DOG’S TRUST | SMOOTH X PRET | CAPITAL XTRA X WIRELESS FESTIVAL | SMOOTH X ASDA TICKLED PINK | HEART X ASDA TICKLED PINK | PURPLE LIGHT UP DAY | HEART X TALK TALK | CAPITAL X GIFFGAFF | RADIO X CHRIS MOYLE’S BIRTHDAY | CAPITAL X SAMSUNG | CAPITAL X AXA STARTUP ANGELS | HEART X STUDIO | CAPITAL X JET2 | HEART X JET2 | POPBUZZ NEWS WITH CAT WARNER | CAPITAL X JOHNNY KNOXVILLE | HEART X HEART BREAKFAST CRUFTS | CAPITAL’S WEEKENDER VIRGIN VOYAGES | CAPITAL X NOW

BROADCAST TV / RADIO

2022
Best of: Capital's SummerTime Ball 2022 (Production Assistant - SkyTV) | Global

 

2021
Best of: Capital's Jingle Bell Ball 2021 (Production Assistant - SkyTV) | Global
Best of: Capital's SummerTime Ball 2020 (Production Assistant - SkyTV) | Global

2020

Council House Britain (Production Assistant - Channel 4) | The Garden Productions
24 Hours in A&E - Season 20/21 (Production Assistant) | The Garden Productions
Natural History Museum: World of Wonder (Production Assistant) | The Garden Productions

PODCASTS

2022

The Wittering Whitehalls podcast S1 + S2 (Assistant Video Producer) | Global
Never Have I Ever” podcast (Assistant Video Producer) | Global
The Last Supper Club (Director - Video Podcast) 

SHORT FILMS

2022

"Cab Ride" for BFI (1st Assistant Director)

2021

“Just Like Me” (Ape Media, Writer, Producer, Director)
“Body Count” by TS Graye ft Santino Le Saint (1st Assistant Director)
#TDOV Equalise at Abbey Road Studios (Producer / Director / Editor)

ANDREA DI GIOVANNI for BMG

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Get ready to be moved by ‘Power’, the electrifying new EP from London-based artist Andrea Di Giovanni (he/she/they). With its catchy hooks and heartfelt lyrics, Andrea’s music tells a story of resilience and self-expression, powered by a club-ready blend of R&B and dance-influenced pop.
 
Following their win at Pride’s Got Talent 2023 and a collaboration with BMG Production Music, ‘Power’ emerges as more than EP - it’s a bold statement of self-acceptance and authenticity. Listen to it now via the link in our bio!
 
A special thank you to the incredible team behind this Spotlight Video:
 
Director / Producer @nestianna@nellyproduces
DOP - @samwalkercine
Editor @hkgovernment
2nd Cam Giulio Cassina
BTS @vudaworth
Hair @candicetiahair
MUA @ayeelattak
Nails @nailartbyashton
Stylist @heidiquill
Production Assistant Rosanne Wu
Production Assistant Marvin Hui

QUEEN CHARLOTTE UK | WARM STREET

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2.4M

estimated social reach​

7000+

spectators​

26

musicians​

 

21

VIP guests

THE STRATEGY

A show built around women of colour's experience of empowerment, regality and regency flair, we knew we had to create a concept in keeping with these values. Bridgerton is known from classical music, and with just 3% of orchestral musicians begin from diverse backgrounds, we wanted to make a real statement.

THE SOLUTION

We created a concept called Queen Charlotte's Orchestra, bringing together a 26 piece women of colour orchestra, in a never done before,  unexpected take over of Covent Garden, featuring full regency costume, set design, flower design and performances.

 

Musically we sourced all members of the orchestra, reworked classic pop track in true Bridgerton style, alongside conducting bespoke rehearsals with the orchestra and headliner Tiana Major9, alongside an amplification plan involving heavy hitting TikTok stars: Victor Kunda & Simply Sayo.

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THE ENIGMA | PARK VILLAGE

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1X

global star John Cena

 

3.5M 

reach across social channels​​

Park Village director Elliot Simpson takes us on a suspenseful and atmospheric journey with ‘The Enigma’ for the launch of Overwatch new video game instalment, bringing to life Kairos Media's disruptive idea.

Unveiling a mesmerising world of futuristic intrigue, the film unfolds as we follow mysterious hacker The Enigma, played by Hollywood superstar John Cena, and seamlessly blends an impressive set design, luxurious cinematography and a dramatic identity reveal, all against the backdrop of an impending invasion. 

The campaign launched across socials & disrupted live gaming feeds, leaving Overwatch 2 gamers trying to decrypt the intrusive ‘glitches' before the final reveal of John Cena, sending the campaign viral.

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BARBIE X LUSH | WARM STREET

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35

assets created in 3 weeks

8X

creators engaged

1X

artist partnership with Eliza Rose

5.2%

avg. engage rate on YouTube shorts

THE START

Give us big ideas that pierce the zeitgeist, driving awareness of the partnership, and sales of the product. We needed to create content that was simple and easy to execute in a 4 week timeline, whilst creating something disruptive in a world full of pink collabs...Barbie content fatigue was real.

THE STRATEGY

The creation of two content streams that showcased the aesthetic and world of Barbie, whilst heroing the LUSH values and collection. We wanted short-form content that could live on YouTube Shorts, our primary platform, as well as compelling imagery for Pinterest.

 

Our first stream of content...New Nostalgia.

THE SOLUTION

While most Barbie marketing focused on the hyper-real aesthetic of the film, we instead focused on nostalgia. The 90s not only gave us iconic Barbie dolls and Barbie ads, but also gave us our very first LUSH store. In celebration of this, we brought 90s Barbie vibes to 2023 with @elizarosemuzik {her tag name in school was Lady LUSH!} who fearlessly embodies the empowering spirit of Barbie and LUSH.

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24 Hours in A&E
Council House Britain
Natural History Museum

UNIVERSITY LECTURER - BA & MA

Lead Lecturer

University of BIMM, Fulham, London | 2021 - 2024

Event Video Production, Creative Video Production, Communication In Practice, Communicating With Your Audience, Gaming Culture, Fans And Social Media Influencers, Popular Music And Technology (AI & Entrepreneurship), Digital Performance Portfolio.

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